The Audit

We come in and tell you the truth.

A comprehensive on-site review of your fitness facilities — scored, benchmarked, and delivered with a clear action plan within five working days.

The Process
How it works.
01

We visit your property

A Gym Standard consultant visits your hotel and spends 2–4 hours conducting a thorough review of your fitness facilities. We assess everything — from the equipment to the lighting to the guest arrival experience.

02

We score and benchmark

Each of our six assessment categories is scored independently. We then benchmark your facility against comparable properties in your city and price bracket — so you know exactly where you stand in the market.

03

You receive your report

Within five working days you receive a detailed written report — scored findings, clear explanations, and a prioritised list of recommendations. No jargon, no padding. Just honest, actionable insight.

04

We walk you through it

Every package includes a follow-up call where we walk through the findings together, answer your questions, and help you understand which improvements will have the biggest impact on your guests.

Assessment Areas
What we assess.
Equipment

Kit & Condition

Cardio, strength, functional and flexibility equipment. Age, condition, variety, maintenance standards and brand alignment with the property.

Environment

Space & Design

Layout, lighting, ventilation, cleanliness, locker and shower facilities, towel provision and overall ambient experience.

Experience

Guest Journey

Signage, welcome experience, programming guides, digital integration, opening hours and ease of access from guest rooms.

Services

Personal Training

Availability of in-house or third-party trainers, booking process, quality and consistency of training provision for guests.

Benchmarking

Competitor Analysis

How your gym compares to comparable properties in your city and price bracket — and where the real opportunity lies.

Revenue

Commercial Potential

Untapped revenue — personal training partnerships, wellness packages, paid classes, and ancillary income streams you're currently missing.